Wednesday, August 26, 2009

Selling You Home, Do You Know Your Buyers Market?

Before you put your home on the market there are a few thing that you should consider.
What is the market for your home? Who would be the best agent to help you market your home? What are the positives and negative of my neighborhood that buyers will be looking at?

Understanding the buyer market and who might be a good fit for your home will help ensure that you highlight the most vital features. There are so many different kinds of buyers that might consider your home: single first-time, working couple, family, retirees or empty nesters, and a growing buyer market are women who purchase homes without spouse/partner.

Before putting your home on the market, you should take time to search for the best agent to handle your transaction. The agent can help you better understand which buyers are most likely going to be interested in your home. If there is a concern that needs addressing, an eyesore in the neighborhood or a foreclosure that’s been sitting on the block for several months; don’t be afraid to talk about it. The potential buyers are aware that it’s there (if they do their homework).

Even though you may have lived in your neighborhood for years, taking the time to drive or walk around it is a good idea. But this time do it with the same viewpoint you had when you were originally considering buying your home. It can really be a very different view. If you’re objective, you’ll see both the key selling points of the neighborhood as well as the things that may deter buyers. Seeing it all is beneficial because that’s exactly what potential buyers will see.

Making your home ready for your specific buyer market will help you not waste time marketing it to uninterested buyers. The house needs to be spotless, have great curb appeal, and evoke a warm and welcoming feeling with a few amenities. However, it is important to understand that in this economic era the home must also be basic enough to be affordable.

Milicki & Associates
Real Estate Specialists
110 Evans Mill Drive Suite 103
Dallas, GA 30157
Main: 770-874-2022
Fax: 770-874-2027

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Milicki & Associates